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Looking for an angle for a story? This section contains pre-written and researched articles that relate to Just Ask Baby and discuss issues such as emerging trends in online TV and child development science. Media outlets are welcome to reproduce these articles for their own use.

DifferentPerspectiveBabyDevelopment

A Different Perspective on Babies’ Development

Traditional parenting books and websites focus on milestones such as a child’s first smile, first word and first step. But as fascinating and fun as those milestones are (what parent doesn’t melt at their baby’s first smile?), those first smiles, words and steps only emerge because of the more subtle social, emotional and intellectual development happening under the surface. Read more »

FutureTVOnline
The Future of TV is Online

An increasing number of people watch videos and TV online, prompting two entrepreneurs to create “Baby TV” for parents in the Internet age. Research by Integrated Media Measurement Inc. into the U.S. market found that around 20% of all traditional TV content is viewed online, with 50% of online viewers actually replacing TV watching with their web video viewing. Read more »

BabyPerspectiveofLife
Get a Baby’s Perspective of Life in Their World

Most parents of young children are used to being on the receiving end of advice on how they should bring up their infant. Whether it comes from grandma, cousin Jane or the co-worker in the next cubicle, the advice is always well-meaning but patchy in terms of its reliability, quality and scientific integrity. What can parents learn from a baby's perspective? Read more »

InformationNoAdvertising
Parents Need Information Not Advertising

Parents, in particular, live in a fiercely commercial world where manufacturers compete to sell them products in what is a big and lucrative market (google “parenting” and you’ll get more than 92 million results). But many parents need information and support, which poses the question: As more and more parents turn to the Web for advice and information, how can they really be sure that what they are reading is independent and impartial? Read more »

The Truth About Toys for Infants

Toys are the child's means of discovering both self and the world. Infant learning can be damaged by too many toys, or by toys that are not developmentally appropriate for your infant's age and stage. View eBook »