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Company Background

Mark and Michelle Hamilton developed Just Ask Baby for parents everywhere. They saw that, although there are hundreds of websites and books for parents, there was a lack of information presented in an accessible, practical and easy-to-understand format that focused beyond the physical aspects of child development – namely their social, emotional and intellectual development. 

The three things that set Just Ask baby apart are:

  • Independent and unsponsored 
  • Scientific integrity
  • Unique child's perspective

For more background on the unique offering Just Ask Baby has for parents, and what inspired its creation, visit Our Values.

For more information on the science behind Just Ask Baby, the research and information that helped guide our foundation, as well as books, articles and appearances by David Elkind, visit Chief Scientific Advisor.

The Truth About Toys for Infants

Toys are the child's means of discovering both self and the world. Infant learning can be damaged by too many toys, or by toys that are not developmentally appropriate for your infant's age and stage. View eBook »